London - ALsharqiya, June 26: Google announced the launch of "AI Mode" in India, a new search mode that relies on AI models in a question-and-answer format. This mode is currently available in beta through Search Labs and requires users to enable it.
New Search Features
It allows users to ask complex, long, multi-part questions.
It supports follow-up questions to improve the accuracy of results.
It can use voice and images in searches.
It is powered by a proprietary AI model from Gemini 2.5.
India: A Key Testing Ground
With more than 870 million internet users, India is one of Google's largest markets, and the company sees it as an ideal location for testing multilingual products.
Google's Future Outlook
Google hopes that "AI Mode" will be an alternative for those who prefer text-based interactions, given the growing popularity of tools like ChatGPT and Perplexity.
The company notes that the "AI Overview" feature is currently used by more than 1.5 billion people worldwide. Publisher Concerns
The expansion of Google's AI-powered tools has raised concerns among digital publishers, due to a decline in visits from traditional search results, according to a Wall Street Journal report.